Women spend an average of 55 minutes getting ready in the morning, according to a new report by TODAY and AOL. Beauty brands certainly know time is of the essence, especially now that we’ve headed back to work (and school). We’ve pulled together the newest products on the market that tout, say 76%, faster results. You’ll need your graphing calculator to compute the time you’ll be saving on your hair, skin, makeup routine!
P I C K U P S P E E D
PULL A FAST ONE: A pre-blowout spray that reduces heat-styling time.
Imagine an alcohol-free spray that will not only reduce heat-styling time, but also offers a high-gloss, protective clear coat on your hair. Color Wow Speed Dry offers a blend of keratin proteins and silk amino acids helps strengthen hair, while panthenol helps soften hair for a healthier-looking texture and counteracts porosity common to color-treated hair, keeping vital moisture inside the cuticle so you get glossier results.
D R Y R U N
PULL A FAST ONE: Top coat clinically-proven to dry nails to rock hard finish in 5 minutes.
Sheet marks. Smudges hours after you’ve polished your nails. We’ve all been there. Freedom Polymer Topcoat by Julep is a light-curing top coat that sets under natural light in just five minutes and delivers high-gloss shine that’s also really good for your nails! But really, the best part is that it’s been clinically-proven to be smudge-free in just five minutes. Your nails will be 100% completely dry! The formula is housed in a light-protected black bottle – which blocks natural light until you use it. You get a gel-like finish in no time without any of the soaking and breakage!
F L A T O U T F A S T E R
PULL A FAST ONE: Get a keratin treatment and cut styling time by 50%!
Rio de Keratin, an at-home, do-it-yourself keratin smoothing system is 100% formaldehyde-free and eliminates frizz, reduces the curl pattern, and lasts up to two months. Infused with a natural blend of botanical extracts, it’s safe on all hair types including color treated, chemically processed and relaxed hair and cuts styling time in half while locking in moisture and shine. You just shampoo hair to a squeaky clean finish (included in the kit), spray on Rio de Keratin and flat iron. For the next 24 hours your mission should you accept it is to keep hair from getting wet (certainly look ahead to the weather forecast for a rain-free, less humid day!), then enjoy two months of a more easily-styled, manageable mane!
B L O W O F F S T E A M
PULL A FAST ONE: A brushless dryer that cuts drying time by 70%.
The Infiniti Pro by Conair 3Q is the first brushless motor hair dryer available at mass retail that reduces drying time by 70%.
The advanced motor in the 3Q provides ultra-fast airflow to reduce drying time, which minimizes the time hair is exposed to the damaging effects of heat styling. The brush-less motor in the 3Q uses magnets and electronics to power the motor (think whirl-less iPhones and MacBook Airs!), which extends the life of the dryer by up to 10X. It dries equivalent to a 2000 watt professional hair dryer but is quiet, with up to 40% less noise.
B U L L ‘ S E Y E
PULL A FAST ONE: Concealer madness to a minimum.
Put away your morning eye mask, PREVAGE® Anti-aging + Intensive Repair Eye Serum from Elizabeth Arden is clinically proven to reveal younger looking skin after just one use: 75% of women noted a clinical improvement in deep and fine lines in just 15 minutes after use.
Moisture Trap Technology is a complex of hyaluronic acid, barley and sea plant extracts that works to help lock in moisture, plumping and smoothing skin’s texture upon application which is helped by optical diffusers and soft focus silicones that deliver a soft focus effect to scatter light and diminish the appearance of fine lines and wrinkles for immediate bright and luminous skin.
C L E A R T H E W A Y
PULL A FAST ONE: Save yourself from at least five depressing, terrible touch-ups.
That blemish, I get it, it’ll be your touch-up terror throughout the day. Thankfully Clearasil Ultra Rapid Action Treatment Lotion visibly reduces pimple size in as fast as 4 hours – and it really works! Accelederm™ technology works with the skin to open up blocked pores and deposits maximum strength acne medication, 2% salicylic acid, to treat pimples so you can stop the mirror double-take!
T A P P E D O U T
PULL A FAST ONE: Lay your foundation in half the time.
Color Me‘s battery-operated automatic sponge runs at a rate of 15,000 pulses per minute to apply foundation, BB cream and tinted moisturizers evenly in less than two minutes. Once activated, the sponge, which mimics gentle finger tapping, quickly buffs and blends foundation onto the skin for an even finish.
In an independent clinical study, most women reported cutting application time in half, with improved evenness. An added bonus: this method reduces the amount of product needed, and is still hygienic – sponges can be replaced after every few uses.
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